Hyderabad, June 9 -- Tarzan Nature Retreat, the nature-hospitality platform of EBG Group, on Tuesday announced the launch of its Tarzan Licensing and Property Upgrade Model aimed at transforming unorganised offbeat accommodation properties into branded nature-hospitality destinations.
The initiative seeks to bring farmstays, eco-stays, boutique resorts, nature camps and independent retreats under a common operating framework to improve service standards, brand visibility and customer trust, the company said in a release here.
According to the company, India's offbeat hospitality segment is witnessing rapid growth, driven by increasing demand for nature-based travel experiences.
However, many properties continue to operate without standar...