Kochi, June 9 -- Kerala Startup Mission (KSUM) has launched BRIDGE (Business Revolution through Innovation, Digital Growth & Enterprise), a first-of-its-kind corporate-startup convergence programme aimed at helping large corporates and MSMEs adopt, invest in and acquire innovative technologies developed by startups.
Designed exclusively for corporates and MSMEs with annual revenues exceeding Rs 50 crore, the initiative seeks to create a structured platform for established businesses to engage with promising startups and leverage cutting-edge technologies to drive growth, operational efficiency and digital transformation.
The programme addresses a significant gap in India's innovation ecosystem. Despite the country having more than 1.1 lak...