Hyderabad, June 10 -- Cancer survivors and caregivers have launched Anugnya Holistic Care, an integrative support initiative aimed at helping cancer patients manage the physical and emotional challenges associated with treatment and recovery.

Addressing a press conference in Hyderabad on Wednesday, founders Ms Sangeeta Bhalla and Viiveck Verma said the initiative seeks to complement conventional cancer treatment through supportive therapies, counselling and caregiver assistance.

"Our complementary healing practices and aromatherapy are designed to help patients manage treatment-related side effects such as pain, nausea, fatigue, anxiety and skin irritation," they said.

The founders said Anugnya Holistic Care employs a network of around 1...