Kochi, June 20 -- Apollo Tyres Ltd on Friday announced the extension of its strategic partnership with Manchester United Football Club, one of the world's most iconic football teams, for an additional three years.

This renewed collaboration underscores Apollo Tyres' commitment to excellence, innovation and shared values with Manchester United.

Over the years, the partnership has enabled both organisations to connect with millions of passionate fans worldwide, driving engaging campaigns and delivering exceptional value both on and off the pitch.

Since the inception of the partnership 12 years ago, Apollo Tyres has seen a significant boost in brand equity, reinforced by the global visibility and emotional connection associated with Manches...