India, Sept. 30 -- In a strategic move to amplify its influence, the European Recycling Industries' Confederation (EuRIC) has rebranded itself as Recycling Europe. This pivotal change underscores a unified mission to champion the continent's recycling sector during an era defined by global competition, resource insecurity and urgent climate imperatives. The rebrand powerfully communicates the industry's essential contribution to achieving key EU goals, including climate neutrality, a circular economy and enhanced industrial resilience.
While honouring its founding principles and representing all material streams, from metals and plastics to paper and textiles, Recycling Europe is now positioned to drive even greater policy impact. The con...