India, May 17 -- For decades, India's wood adhesives market has been shaped by strong brands, deep dealer relationships, and carpenter-led product influence. Today, Jyoti Resins and Adhesives Limited, through its Euro 7000 franchise, is attempting to change that equation. Backed by rising market share in key states, a 3.5 lakh carpenter ecosystem, capacity expansion from 2,000 to 3,500 tons, and pan-India brand investments, Euro is positioning itself as one of the most serious emerging challengers in India's wood adhesives industry.

With a market cap of Rs 1,000 crore, the shares of Jyoti Resins and Adhesives Ltd are trading at Rs 883 and are trading at a PE of 15.2 compared to their industry's PE of 29.5. The shares have given a return...