India, Nov. 12 -- The shares of the large-cap company, which operates across FMCG, cigarettes, paperboards and packaging, agribusiness, and information technology, are in the spotlight after announcing its second cigarette price hike in 2026. In this article, let's see whether the second price hike can help protect cigarette margins.

With a market capitalization of Rs. 3,60,417.81 crores in the day's trade, the shares of ITC Ltdjumped upto 2.0 percent, reaching a high of Rs. 290.30 per share compared to its previous closing price of Rs. 284.50 per share.

What Happened The Cigarette stock, ITC Ltd, gained attention during Thursday's trading session after ITC announced a Rs. 10 per pack price hike for its Gold Flake Premium cigarettes. ...