India, Sept. 12 -- A Fairy Tale For Grown-Ups has landed in one seriously bizarre box-office comparison. The film's English version collected just Rs 3.16 lakh in its entire first week, while Apple's newly launched iPhone Duo 2TB costs Rs 4,49,900 in India. This means that a film reportedly made on a massive Rs 600 crore budget has seen a far more disappointing box-office run than expected.

Toxic arrived with Yash's star power, a big pan-India release and plenty of pre-release buzz. While the film has crossed Rs 300 crore worldwide, its theatrical performance has fallen well short of the massive expectations surrounding it. Negative reviews and poor word of mouth hit the film hard after its opening, and the delayed English version has no...