Mumbai, June 1 -- Indian Silk House Agencies (ISHA), India's foremost 'Only Sarees' brand, has crossed the 69 store mark with the opening of its newest outlet at Z Square Mall, Kanpur its fifth in Uttar Pradesh in twelve months. The launch comes on the back of a sustained 55% YoY growth trajectory and a current expansion pace of one store every ten days, as the brand moves toward 100 stores by FY27 and 500 stores by 2030. With Kanpur, ISHA strengthens its position as the only national, organised player building scale in India's Rs.80,000 crore saree market a category that remains 95% unorganised and is widely viewed as the last large ethnic-wear segment yet to formalise.

Strategically, Kanpur places ISHA in the geographic heartland of In...