Bangladesh, July 15 -- Eastern Bank PLC (EBL) has entered into a strategic partnership with Aleph Group, the authorized commercial partner of leading global digital platforms, including Google and TikTok in Bangladesh, to enhance its digital advertising capabilities through global expertise, innovative technologies, and industry best practices.Demographics
An agreement to this effect was signed at EBL Head Office in Dhaka on Monday, by M Khorshed Anowar, deputy managing director and head of retail and SME banking, EBL, and Md Ehsanul Hoque, country director, Bangladesh and Sri Lanka, Aleph Group.
The partnership will enable EBL to leverage Aleph's global digital ecosystem and expertise to strengthen its online outreach, optimize digital c...