India, Oct. 29 -- The OnePlus festive sale begins on October 8, 2026, with offers across smartphones, tablets and audio products. The timing is significant. Smartphone prices in India rose 16% on average in H1 2026, while OnePlus limited its average price increase to 8%, according to figures cited in the company's announcement.

The campaign brings together festive price cuts, instant bank discounts, no-cost EMI and free accessories on selected products. For buyers planning a festive upgrade, the key question is how much they can save after accounting for the conditions attached to each offer.

OnePlus says its largest single price increase was 12%, compared with 113% for the rest of the industry, citing Counterpoint Research. The announc...