Tanzania, April 22 -- One year after unveiling its new identity, Yas Tanzania says the trans¬formation was a deliberate move to position itself at the heart of Tanza¬nia's digital revolution- expanding opportunities and improving lives.

This strategy is anchored in signif¬icant investment in infrastructure, network expansion, and delivering a superior connectivity experience to millions of Tanzanians.

Chief Executive Officer, Pierre Canton-Bacara, explains how Yas is turning this ambition into measur¬able leadership, driving sustainable growth.

Question: One year after the rebrand, how would you define Yas's position in Tanzania's tele¬com market today?

Answer: One year on, Yas has firmly established itself as...