Tanzania, July 23 -- Nairobi. Kenya's music industry is set for a major boost after President William Ruto announced that Sony Music, Universal Music Group (UMG), and Warner Music Group (WMG) have agreed to establish a presence in Nairobi, a move aimed at positioning the Kenyan capital as a leading hub for the recorded music industry in Africa.

Ruto made the announcement after meeting Victoria Oakley, Chief Executive Officer of the International Federation of the Phonographic Industry (IFPI).

He described the decision by the three global music giants as a strong vote of confidence in Kenya's creative talent, government policies, and ongoing reforms to strengthen the country's music ecosystem.

According to the President, the focus now s...