Tanzania, June 27 -- Dar es Salaam. The growing popularity of South Korean beauty products in Tanzania has prompted the South Korean Embassy to launch a three-day K-Beauty makeup masterclass aimed at equipping Tanzanians with modern skincare and makeup techniques, while also strengthening cultural ties between the two countries.

The programme, which began on Wednesday, June 25, is part of the Embassy's Korean Culture Week, following earlier events such as the K-Pop Festival and Korean Movie Day.

A professional makeup artist from South Korea is leading hands-on two-hour sessions for members of the public, tourism students, and university learners.

The initiative comes amid rising demand for Korean cosmetics in Tanzania, with K-beauty pr...