Tanzania, Sept. 4 -- Dar es Salaam. Tanzania's insurance industry needs to move beyond simply creating new products and focus on making insurance affordable, accessible and relevant to underserved customers, industry players have said.

The views were shared during a session on 'Closing the Protection Gap: Innovation, Investment and Inclusive Insurance' at Innovation Week Tanzania 2026 in Dar es Salaam.

The session brought together insurers, regulators and technology innovators to examine how new business models and distribution channels could expand insurance coverage.

Reinsurance Manager at MUA Insurance Tanzania, Susan Massaga, said the starting point for innovation should be understanding why people remain uninsured rather than addi...