Dhaka, Jan. 3 -- The Government of Pakistan has made a significant move in its ongoing efforts to privatize Pakistan International Airlines (PIA) by approving a major rebranding, which will see the national carrier renamed Air Pakistan.
According to sources familiar with the matter, the rebranding will involve not only a new name but also a complete overhaul of the airline's logo, aircraft livery, and overall design.
The changes are aimed at giving Air Pakistan a modern, international-standard look, distancing the airline from its past financial troubles and negative perceptions.
The move is part of a broader strategy to revitalize the carrier and position it as a stable, attractive investment opportunity for private buyers.
Officials...
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