India, Oct. 24 -- The "Jungle Raj" theme works as a defensive and emotional weapon, reminding voters why they once rejected the RJD. It can consolidate NDA's core vote and older demographics. But it won't automatically win new voters unless it's paired with a strong narrative on jobs, migration, and growth - issues that dominate Bihar's youth mindset today.

With the Mahagathbandhan making Tejashwi Yadav, son of former Chief Minister Lalu Prasad, as its official face now, the BJP-JD(U) led ruling NDA has made the return of "Jungle Raj" its central campaign issue, seeking to counter the opposition coalition led by the Rashtriya Janata Dal (RJD). Prime Minister Narendra Modi, who will visit Bihar on October 24 to launch the NDA campaign wit...