India, Aug. 21 -- From guiding SMEs on the right technology adoption to narrating their success stories, Mira will enhance the relevance and effectiveness of TTBS's offerings.

Tata Tele Business Services (TTBS), one of India's leading B2B digital and cloud solutions providers, has announced the launch of its brand mascot 'Mira', a smart, approachable digital advisor created to help India's Small and Medium Enterprises (SMEs) navigate their digital journey with ease.

As India's SME sector accelerates its digital adoption, many businesses face challenges in understanding and implementing the right technological tools. Mira, with her human-like qualities and engaging personality, will act as a trusted advisor, making technology more access...