Hyderabad, Jan. 6 -- Actress and fashion icon Kareena Kapoor Khan promoting your boutique is the dream of every business owner, but when you're on a budget, Artificial Intelligence (AI) is the way to go. In yet another example of changing marketing gimmicks in this digital age, Erum DW Pret's social media team decided to 'prank' their boss with AI-generated images of the actress in their store.

The 'prank', uploaded on the store's Instagram page, started with the team sending their boss, Irum, a picture of the actress entering their store on the WhatsApp group "Ma'am, look who just entered our store! Kareena Kapoor!" the message reads.

Excited, the boss "pleads" with the team to keep her there till she arrives. They sent more photos of ...