Nigeria, Aug. 17 -- Nigerian superstar rapper, Emeka Akumefule, popularly known as BlaqBonez, has signed an ambassadorial deal with Ginja Bet, a newly launched sports betting platform and affiliate of Upgaming.

The announcement was made on Saturday during the official launch of Ginja Bet in Lagos, which coincided with the kickoff of the 2025/2026 European football season.

Blaqbonez, a Chocolate City signee, is best known for his award-winning third studio rap-dominated album, 'Emeka Must Shine', released in 2023.

Speaking of the partnership, BlaqBonez said the deal reflected his passion for sports and his image as an artiste.

"To be affiliated with a brand like Ginja Bet is so cool. I like their colour, style, and designs. I like the ...