United States, July 14 -- Bealls Inc., a leading off-price retailer serving customers across the United States, has transformed its clearance pricing strategy with Oracle Retail Lifecycle Pricing Optimization (LPO). Prior to using the solution, the company relied on time-based markdown schedules that advanced products through fixed discount tiers regardless of item-level performance. By extending its Oracle footprint with LPO, they have gained a more precise and profitable approach, to automating and optimizing pricing decisions based on real-time demand signals, inventory levels, regional considerations, and projected lifecycle margin. In just one year since the implementation, Bealls Inc. was able to increase clearance sales dollars by 25...