Brazil, Sept. 17 -- Brazilian company ON used Christie(R) Griffyn (TM) 4K50-RGB pure laser projectors to illuminate the historic Arcos da Lapa monument in Rio de Janeiro as part of a campaign to unveil the new jersey of Clube de Regatas do Flamengo, Brazil's most popular football club, in partnership with Adidas Originals.The aqueduct, one of Rio's most emblematic landmarks, was transformed with Flamengo's signature red and black palette and the campaign phrase "Patrimonio Original da Nacao" ("The Nation's Original Heritage"). ON, a leading audiovisual solutions provider with a track record in large-scale projections and cultural events, delivered the activation on behalf of Adidas' agency WMS.To achieve the striking effect across the monum...