India, June 22 -- Indian exporters will have to upgrade product standards and align their goods with British regulatory requirements to take full advantage of the India-UK free trade agreement, which will come into effect from July 15, according to experts.

They also said that the government should conduct an outreach programme in different parts of India to inform the domestic industry about the Comprehensive Economic and Trade Agreement (CETA) between the two countries.

The UK's Department for Business and Trade has already launched a nationwide free trade agreement roadshow this week across six cities to prepare British businesses for the agreement's entry into force.

"A comparable effort is needed on the Indian side, with CETA-spec...