Manila, June 20 -- The Department of Tourism (DOT) is leading a new campaign called "Discover More to Love" to boost domestic travel within the Philippines.

Among its major features is the introduction of curated and discounted travel-related packages by local tourism stakeholders, including several hotels from across the country.

In an interview over the weekend, Tourism Secretary Dita Angara-Mathay said the campaign would not replace but instead complement the DOT's primary tourism branding "Love the Philippines," with the intention of allowing tourists to define their travel experience in their "own personal way."

"(The thrust is) local muna pero hopefully, we will expand that to international (The thrust would be initially domestic...