India, Aug. 5 -- Every new leak about the Google Pixel 11 Pro price hike has made the extra $100 look like a routine annual increase. But Google's own VP of Devices has now offered a specific explanation that turns this into a much bigger story about the global memory chip market.

According to TechTimes, Google's VP of Devices said this year's pricing changes are driven by the rising cost of mobile RAM, which jumped from about $2.80 per gigabyte in 2025 to $12 per gigabyte in 2026. That's a major shift in the supply chain, representing a nearly sixfold increase in one year, and it's the same structural global DRAM shortage that's been influencing smartphone pricing across the board in 2026.

In that context, the Google Pixel 11 Pro price...