Mumbai, June 11 -- Autodesk has overhauled its India digital storefront into a complete self-service procurement hub targeting startups, freelancers, entrepreneurs and small businesses. The redesign lowers barriers to professional design software and reflects a broader digital-first sales strategy for how local customers buy and manage licenses.

Internet usage in India has reached 958 million active users, fundamentally changing professional technology purchasing. The updated platform introduces flexible consumption models for the country's growing digital economy. Emerging firms and first-time users driving the Viksit Bharat initiative are primary beneficiaries.

Launched in 2017, the online store is now a critical customer acquisition ...