Mumbai, Oct. 5 -- The Automotive Research Association of India (ARAI) and COEP Technological University have signed a Letter of Intent to establish the Advanced Ergonomics and Human Factors Research Centre (AEHFRC) at COEP Tech's Research and Innovation Park in Chikhali, Pune.

The initiative involves a planned investment of INR 1.05 billion and will function as a national facility focused on developing technologies tailored to the physical metrics of Indian users.

The facility will span approximately 38,000 square feet. The project will be executed in two phases: the first phase, spanning two to three years, will set up laboratories for posture evaluation, seating comfort analysis, human biomechanics and field of vision assessments; the...