New Delhi, April 6 -- There's a saying that a volatile stock market doesn't make you lose money, your behaviour does.

So if you get nervous when markets fall-as they are doing now-and pull money out, you lock in a loss that may be avoidable in the long run.

Increasingly, financial advisors say understanding an investor's money personality is just as important as assessing risk appetite. Because traditional risk questionnaires often fail when markets actually tumble.

Advisors say investors typically believe they have a high risk appetite when stocks are rising. But when they see their principal shrinking, their reactions tell a different story.

How you behave in a market downturn-or otherwise in relation to money-has a lot to do with y...