New Delhi, Oct. 9 -- IT services giant Tata Consultancy Services (TCS) on Thursday announced that it has acquired US-based ListEngage in a $72.80 million deal (about Rs.646 crore).

ListEngage, headquartered in Framingham, Massachusetts, is a full-stack Salesforce partner that specialises in marketing cloud, CRM, data cloud, Agentforce, and AI advisory services for enterprises.

With this acquisition, TCS aims to enhnance its offerings, particularly within the Salesforce ecosystem, the company said in a statement quoted by PTI.

The company highlighted the significance of the acquisition, stating it as an "important step in scaling our salesforce capabilities globally."

With this acquisition, TCS also plans to adds over 100 professionals...