New Delhi, Sept. 29 -- Roc Nation, the NFL, and Apple Music have announced that Puerto Rican superstar Bad Bunny will headline the halftime show of the 2026 Super Bowl LX during the game between the Dallas Cowboys and Green Bay Packers on Sunday.

Bad Bunny also posted a brief video on Instagram featuring himself sitting on a goalpost set on the beach while his song "Callaita" plays.

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