New Delhi, Oct. 31 -- OpenAI has begun rolling out a monetisation model for its Sora video generation app on iOS, marking a shift away from its previously free offering. The company confirmed on Thursday that users who hit their daily generation limits will now have the option to purchase additional video credits.

Bill Peebles, Head of Sora at OpenAI, announced the change in a post on X, writing, "We are launching the ability to buy extra gens in Sora today." Each bundle costs $4 (around Rs.350) and provides 10 additional video generations. There is no cap on how many bundles a user can buy, allowing unlimited paid use.

The update affects all tiers of users, including those on free, ChatGPT Plus, and Teams subscriptions, who will now be...