New Delhi, July 29 -- The Royal Challengers Bengaluru (RCB) became world's first cricket franchise to be valued at over USD 300 million ( Rs.2620 crore), according to a study released by global investment bank Houlihan Lokey. The development came in months after RCB defended their Indian Premier League (IPL) title beating Gujarat Titans in the final in Ahmedabad.

Valued at USD 269 million in 2025, RCB's brand value saw a 16% jump in 2026 and retained the top spot among the IPL franchises, thus becoming the first to breach the coveted USD 300 million milestone. Five-time champions Mumbai Indians remained second (USD 264 million), followed by Kolkata Knight Riders (USD 245 million) and Chennai Super Kings (USD 244 million).

Virat Kohli an...