New Delhi, March 17 -- Never give in - never, never, never, never - in nothing, great or small, large or petty - never give in except to convictions of honour and good sense - Winston Churchill

This quote is part of Winston Churchill's address at Harrow School - his childhood alma mater - on October 29, 1941. The former Prime Minister of the United Kingdom was addressing adolescents who were acutely aware they would soon be drafted into the brutal combat - when the World War II was underway.

Since today's business world is unstable and constantly changes, what really matters for leaders is the ability to stray strong and "never" give in when things get tough.

The contemporary business landscape is defined by unrelenting volatility, alg...