New Delhi, Sept. 24 -- PB Fintech share price came under heavy selling pressure on Thursday, 24 September, after the Insurance Regulatory and Development Authority of India (IRDAI) proposed sweeping changes to insurance distribution rules, including a ban on certain "dark patterns" used on insurance and distributor websites.

PB Fintech share price hit the 34% lower circuit at Rs.1,247.40 during Thursday's session as investors assessed the potential impact of the proposed regulatory changes on insurance distribution businesses.

The proposed reforms could put pressure on the economics of insurance distribution by tightening Expense of Management (EoM) limits and restructuring the commission framework.

Lower EoM limits could restrict the ...