New Delhi, Sept. 1 -- Param Sundari Box Office Collection Day 3: Sidharth Malhotra and Janhvi Kapoor's North-South love story Param Sundari earned nearly Rs.27 crore during its opening weekend, which the film trade analysts said was a "positive result."

The movie, which has been compared to Shah Rukh Khan's Chennai Express, earned Rs.7.25 crore on its opening day on August 30, and has maintained a steady momentum since.

According to industry tracker Sacnilk, Param Sundari earned Rs.10.45 crore on Sunday. The ticket sales for the movie improved by 12.97% on Day 3 as compared to Rs.9.25 crore on Saturday, Day 2.

Param Sundari, which has reportedly been made on a mid-range budget of around Rs.50 crore, earned Rs.26.95 crore over the weeke...