New Delhi, Aug. 11 -- iPhone prices inch upward every few years and the signs point to another nudge with the iPhone 17. The chatter is not about shock value. It is about how Apple frames the move so buyers feel they are getting fair value on day one. Storage is the simplest lever. More room out of the box makes sense for people who shoot 4K video, keep long playlists, and record life without thinking about space.

Analyst Jeff Pu of GF Securities, cited in wider coverage, expects the iPhone 17 lineup to cost more than the iPhone 16 range. Exact figures are not public, so treat any numbers you see as placeholders until launch. Apple has used a clear playbook before. When iPhone 15 Pro Max moved from 128GB to 256GB at the base, the price n...