New Delhi, Oct. 4 -- For nearly six decades, a cheerful little girl in a polka-dotted dress and ponytail has captivated consumers in India through her witty, topical commentary on current events, delivered in pithy but memorable lines.

Dubbed simply as the Amul girl, she has steadfastly reminded us of our heroes and villains, all the while bringing a smile to even the most cynical.

The cartoon mascot with the memorable tagline Utterly Butterly delicious created in 1967 for the Indian dairy brand Amul, was the brainchild of ad agency ASP's Sylvester da Cunha and his art director, Eustace Fernandes.

It was created as part of the dairy cooperative's efforts to capture market share from rival brand Polson, which had dominated the butter ma...