New Delhi, Oct. 3 -- Elon Musk, the billionaire owner of X has launched a campaign urging his 227 million followers to cancel Netflix.

Over the past three days, Musk has posted or reposted attacks on the streaming service at least 26 times, targeting its programming and business practices.

Musk, whose estimated net worth stands at around $500 billion, said he has already cancelled his own subscription and called on others to follow. "Cancel Netflix for the health of your kids," he wrote on 1 October, quoting a meme that portrayed Netflix's "transgender woke agenda" as a Trojan horse invading "your kids."

The campaign began after Musk shared a post from the right-wing account Libs of TikTok, which resurfaced a clip from 'Dead End: Paran...