Double century for Samantha Ruth Prabhu: Rs.100 cr at box office, Rs.120 cr in brand sales, check actor's winning streak
New Delhi, Oct. 23 -- Actor turned entrepreneur Samantha Ruth Prabhu has recorded double milestones across the entertainment and business worlds. While her production, Maa Inti Bangaaram, crossed Rs.100 crore at the worldwide box office, her fragrance brand Secret Alchemist surpassed Rs.120 crore in terms of revenue.
According to a press release shared by the company, Secret Alchemist has recorded 8x growth over the past eight months, taking its revenue to the Rs.120 crore mark. The brand, which is said to focus on clean formulations and Indian botanicals, operates in the fragrance segment. It has positioned itself as an aromatherapy-based perfumery. Its growth over the months comes amid growing consumer interest in fragrances and the wi...
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