New Delhi, Nov. 6 -- Gold buying is deeply woven into India's festive traditions, particularly during Dhanteras and Diwali, when households purchase jewellery, coins, and other precious-metal items as symbols of prosperity and good fortune.

From Chennai and Kochi in the south to Kolkata in the east and Jaipur in the north, several cities have established gold markets and strong jewellery-buying cultures. However, this year's Dhanteras buying comes amid volatile gold prices. On 6 November, gold is currently priced at Rs.1,42,390 per 10 grams, down Rs.2,070, or 1.43%, as of 10:50 am, according to Bullions.co.in.

In its November 2026 report, the World Gold Council (WGC) mentioned that domestic gold prices were around 45% higher year-on-yea...