15 Years of Potbelly: Making Bihar's Flavours Mainstream
New Delhi, May 15 -- When Puja Sahu launched The Potbelly in Delhi's Shahpur Jat in 2011, Bihari cuisine was rarely seen in India's mainstream restaurant scene. What began as a small experiment soon evolved into a pioneering culinary movement that brought the rich, rustic flavours of Bihar into contemporary dining conversations. Rooted in authenticity and shaped deeply by the guidance of her mother, Mamta Sahu, The Potbelly became more than just a restaurant - it became a cultural statement. In this conversation, Puja reflects on her entrepreneurial journey, the evolving identity of regional Indian cuisine, the challenges of building a women-led F&B brand, and how The Potbelly continues to redefine experiential dining in Hauz Khas.
The P...
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