Kuala Lampur, July 12 -- From a baby's first smile to the first day of school, parents share life's happiest moments online every day. Social media has become our modern family album, helping us celebrate milestones and stay connected with loved ones. Yet every post also creates something far more lasting: a child's digital footprint and, ultimately, their digital reputation. In a world where social media rewards visibility, what attracts attention is not always what best protects a child's privacy.

Researchers refer to this growing trend as "sharenting", the practice of parents sharing photographs, videos and personal information about their children online. While sharenting can strengthen relationships and preserve family memories, the...