Jammu, Oct. 6 -- In a major step toward women empowerment and rural entrepreneurship, Devyani Rana, Vice President of Bharatiya Janata Yuva Morcha (BJYM), on Monday launched "Gau Shakti Floor Cleaner" - an eco-friendly, organic cleaning product made by women from the Nagrota constituency.

The product, developed from natural cow-based ingredients, combines traditional knowledge with modern enterprise and aims to promote self-reliant rural industries in Jammu and Kashmir.

Speaking at the launch, Rana said the initiative goes beyond introducing a product. "This is not just about a cleaner - it's about empowering women to become self-reliant, confident, and active contributors to our society's progress," she said.

She added that the projec...