JAMMU, Jan. 27 -- The J&K Tourism Department participated in the leading annual global tourism trade fair, FITUR, at IFEMA, Madrid, held from 21st to 25th January 2026.
The delegation of J&K Tourism was headed by Nasir Aslam Wani, Advisor to the Chief Minister. Besides, the delegation was comprised of Joint Director Tourism Kashmir Waseem Raja and Joint Director Tourism Jammu Ajaz Kaiser Malik.
The event was also attended by tour operators of J&K.
The highlight of the event was the facility of Virtual Reality (VR), which was introduced for the first time by the J&K Tourism Department. Visitors were mesmerised by the captivating VR videos of landscapes.
Besides, the display of arts and crafts of J&K like Paper Machine, Basholi Paintings,...