India, Dec. 7 -- The Government of India has issued a release:
The Saras Aajeevika Melas, organised by the Ministry of Rural Development under DAY-NRLM, provide rural women and self-help groups a national platform to sell their products directly, eliminate middlemen, and gain vital market exposure. Through workshops on packaging, design, communication, and marketing, the Melas equip them with skills to upgrade their products, increase incomes, and connect with buyers from across the country and beyond.
Deendayal Antyodaya Yojana - National Rural Livelihood Mission (DAY-NRLM) is the Ministry of Rural Development's flagship rural poverty alleviation programme that helps poor households secure sustainable livelihoods through self-employment ...