MUMBAI, India, Nov. 2 -- Intellectual Property India has published a patent application (202617096652 A) filed by Smart Cashback Tv Inc. on August 10, 2026, for Real-Time Tv Commercial Detection And Replacement For Smart Tvs And Internet Connected Entertainment Devices.
Inventor includes Kurk, Alexander.
The application for the patent was published on October 30, 2026, under issue no. 44/2026.
Abstract: A system and method for real-time detection and replacement of advertisements. Content currently being displayed on an associated device is analyzed to determine whether a commercial is playing. When a commercial is detected, a targeted advertisement is overlaid on the content, displayed in place of the commercial. Once the original comme...