MUMBAI, India, Oct. 5 -- Intellectual Property India has published a patent application (202641115765 A) filed by Srm Institute Of Science And Technology, Ramapuram Campus; and Easwari Engineering College on September 28, 2026, for Behaviour And Emotion Based Customer Churn Prediction For Digital Banking.
Inventors include Shaik Azeez Ahmad; V. Ayyapa Rithwick; R Srianiruth; Dr. P. C. Sarah Prithvika; and Dr. M. S. Minu.
The application for the patent was published on October 02, 2026, under issue no. 40/2026.
Abstract: Abstract: Churn rate is one of the key problems faced by digital banking systems, as it has a negative impact on the business growth and profitability. The current invention pertains to a system where such problems can be...