Mumbai/IBNS, Dec. 18 -- Shares of Tata Consultancy Services (TCS) traded in the green on Thursday after the IT major unveiled an ambitious strategy to position itself as a leading AI-led technology services company, media reports said.

Marking a significant shift in its operating model, TCS said it would transition from traditional digital services to AI-centric enterprise transformation, embedding artificial intelligence across its offerings.

The company said AI-related services currently contribute around 5% of its annual revenue, higher than the 3% reported by some of its peers. At its recent Analyst Day, TCS disclosed that its AI-led business has reached an annualised revenue run-rate of about $1.5 billion, underscoring strong growt...