India, Nov. 6 -- The Delhi High Court on Thursday questioned Patanjali Ayurved, a subsidiary of Yoga guru Ramdev, for labeling all other chyawanprash brands 'dhokha' (fraud or deception) in a recent advertisement, while promoting its own product as genuine.

Hearing a plea by Dabur India Ltd, which sought an interim injunction against the ad, Justice Tejas Karia observed that Patanjali was free to claim superiority but could not brand all competitors as fraudulent.

Calling the term "derogatory," Justice Karia said the advertisement effectively implied that other manufacturers were deceiving consumers.

The company also contended that using the prefix "special" for a classical Ayurvedic formulation violates Rule 157(1-B) of the Drugs Rule...