India, Aug. 2 -- The long-running feud between Bollywood actors Kangana Ranaut and Hrithik Roshan has resurfaced once again, this time over a viral social media trend that declared, "The world owes an apology to Hrithik Roshan."

What began as an Instagram post soon escalated into a fresh war of words, with Kangana accusing Hrithik of indirectly encouraging online trolling and asking him to stop making "unreasonable comments."

Hrithik reacts to viral 'apology' trend

The latest controversy began after author Freddy Birdy shared an Instagram post stating that "the world owes an apology to Hrithik Roshan."

"My friend, siding with 'A' just because you don't like 'B' anymore is a small part of the larger systemic issue plaguing our society....